Signature Speaker: Confessions of a Freelancer

Sideshow Spirits Cocktail Bar 1630 P Street, Lincoln, NE 68508, Lincoln, NE, US

In-person ticket sales have ended but you can still grab tickets to attend virtually! Join us and Michael Fleischner (Founder at Big Fin SEO) to learn about leaping into freelance work. This is a hybrid event with an option to attend virtually. The Zoom link is included in the event confirmation email and will also […]

Signature Speaker: Rachel Barth & Justin Scheel

Talon Room 230 North 12th Street #Ste. 1, Lincoln, NE 68508, Lincoln, NE, US

Get ready to take flight and listen to Rachel Barth and Justin Scheel as they teamed up to launch Red Way! Agenda 11:45am: Lunch will be served for in-person attendees 12pm: Presentation starts 1pm: Meet & greet opportunity for in-person attendees   Red Way Launch: LNK Airport’s Newest Airline Join Rachel Barth, director of communications […]

Signature Speaker: They Wrote the Book on Marketing Excellence

Talon Room 230 North 12th Street #Ste. 1, Lincoln, NE 68508, Lincoln, NE, US

Join us and our AMA Lincoln 2023 Pinnacle Award winners for a trip through the lessons of marketing excellence. Signature Speaker: They Wrote the Book on Marketing Excellence Join us and our AMA Lincoln 2023 Pinnacle Award winners for a trip through the lessons of marketing excellence. We’ll hear from Christine Weeks, CEO of Eleanor […]

Signature Speaker: Brands on Fire: The Heart of Building Brand Advocacy

Talon Room 230 North 12th Street #Ste. 1, Lincoln, NE 68508, Lincoln, NE, US

In this talk, we will discuss how building a brand that resonates emotionally with consumers is a powerful way to create brand advocates.Signature Speaker: Brands on Fire: The Heart of Building Brand AdvocacyEvery brand—regardless if it is corporate or individual—has certain hurdles that hold them back from thinking beyond their current state of existence.In this […]

Signature Speaker: Behind the Content Marketing Curtain

Talon Room 230 North 12th Street #Ste. 1, Lincoln, NE 68508, Lincoln, NE, US

Learn how (and why) to align time and people to maximize content marketing’s effectiveness.Signature Speaker: Behind the Content Marketing CurtainDESCRIPTION:Did you know that brands with a documented content marketing strategy are four times more confident in reporting an ROI? But less than half of marketing departments actually have one (21%, in one B2B sector)? Content […]

Signature Speaker: Panel – Marketing Analytics That Matter

Talon Room 230 North 12th Street #Ste. 1, Lincoln, NE 68508, Lincoln, NE, US

Learn how to use data to help understand your target audience from a panel of analytics experts across our community. Signature Speaker: Panel – Marketing Analytics That Matter Sponsored By: University of Nebraska College of Business Elevate your marketing expertise with the University of Nebraska College of Business Graduate Certificate Programs: Certificate in Strategic Marketing: https://business.unl.edu/academic-programs/departments/marketing/certificate-programs/strategic-marketing/ […]

Signature Speaker: Navigating the Generational Battle Royal

Talon Room 230 North 12th Street #Ste. 1, Lincoln, NE 68508, Lincoln, NE, US

In this dynamic talk, Clint! Runge of Archrival will break down the driving forces of young adults at work and in marketing.Signature Speaker: Navigating the Generational Battle RoyalDESCRIPTION:From the moment we started to hire Gen Z, things got tough. From workplace culture to new business pitches, from target audience demographics to creative influences, marketers are […]

Signature Speaker: Marketing Forward

Talon Room 230 North 12th Street #Ste. 1, Lincoln, NE 68508, Lincoln, NE, US

Join AMA's Chief Executive Officer, Bennie F. Johnson, for a conversation about driving positive impact in our marketing universe.Signature Speaker: Marketing ForwardDESCRIPTION:Marketing continually moves us forward. How do marketers navigate the complexity of our universe and rise to the moment? Emerging technologies continually bring new challenges to how we work and collaborate. How do marketers […]

Signature Speaker: The Power of One

Talon Room 230 North 12th Street #Ste. 1, Lincoln, NE 68508, Lincoln, NE, US

Morgan Shaw Parker President of the WNBA’s Atlanta Dream discusses how to leverage your marketing expertise to realize your own potential.Signature Speaker: The Power Of OneSponsored By: University of Nebraska College of BusinessElevate your marketing expertise with the University of Nebraska College of Business Graduate Certificate Programs:Certificate in Strategic Marketing: https://business.unl.edu/academic-programs/departments/marketing/certificate-programs/strategic-marketing/Certificate in Marketing Analytics: https://business.unl.edu/academic-programs/departments/marketing/certificate-programs/marketing-analyticsDESCRIPTION:Morgan […]

Signature Speaker: The Keys to Driving Web Traffic with Multiscreen TV

Talon Room 230 North 12th Street #Ste. 1, Lincoln, NE 68508, Lincoln, NE, US

David Shellhorse from Spectrum Reach discusses how to make your multiscreen campaigns more effective.Signature Speaker: The Keys to Driving Web Traffic with Multiscreen TVDESCRIPTION:Learn how to make your multiscreen campaigns more effective.  Spectrum Reach will share insights from our deterministic multiscreen attribution study that came from our analysis of 260+ campaigns, 156 accounts, and 14 […]