Earlier this month, a roundtable centered on AI tools brought together marketing and communications professionals to share how they’re actually using AI tools day-to-day…and where they want to go next. The conversation ranged from practical workflow tips to bigger...

TL;DR What: 2026 Prism Awards When: Entry deadline – February 27; Awards ceremony – May 7 Where: Scottish Rite, 332 Centennial Mall South, Lincoln, NE 68508 Good work deserves more than a pat on the back. It deserves a spotlight. The 2026 AMA Lincoln Prism Awards are...

At our recent AMA event, one message came through loud and clear: problem solving isn’t about having a perfect plan. It’s about being willing to take the next step, even when the path ahead isn’t fully visible. Speaker Sarah Spitsen shared her own journey of building...

The start of the new year has a way of making even the most organized teams feel like they’re supposed to have everything figured out: new goals, fresh content calendars, and that quiet pressure to suddenly become a “content machine.” If that sounds familiar, take a...

There’s a certain charm to the stretch between Thanksgiving and the end of the year. But as the holiday hustle picks up, another conversation is taking shape: how can artificial intelligence (AI) support video storytelling without dimming the warmth, humor and...

The Seven Benefits of Storytelling (not to be confused with the seven dwarves): Shares your organization’s truth. Stories are the things that stick with us. And sharing about what’s happening within your organization, what your customers and clients are doing, helps...

As October comes to a (very fast) close, AMA Lincoln members welcomed guest speaker Kelley Peterson to a roundtable to discuss nonprofit marketing strategies for ending the year with a bang…and a buck (or $100). The roundtable last week was the perfect opportunity to...

Last week, AMA Lincoln members gathered for a roundtable that felt more like a group therapy session for marketers. The topic? That all-too-familiar feeling of content burnout. Our guide for the morning was the wonderful Brittany Wren of Stingray Writing, who kicked...