Signature Speaker Series with Clint Runge: The State of Youth Culture
This is a virtual event. A look at how Gen Z will impact 2021 2020 hit a lot of communities hard. Often overlooked in the conversation are young adults whose big moments were disrupted in profound ways. Yet, their impact in changing industry practices, brand expectations and politics has set up a wave for 2021 […]
Social Media Round Table: Content Planning for 2021
This session will get you started with a good foundation on planning content for 2021.This is a virtual event.It’s a new year and you’ve likely made some resolutions around your social media programs and content. This session will get you started with a good foundation on planning content for 2021, applying trends to your content […]
Signature Speaker Series: Creating Content that Connects with Cherri Ellis
During this session, Spectrum Reach will take you step by step on how to develop a creative plan and create content in our “new normal.”This is a virtual event.Takeaways:Developing and defining an objective to guide your creativeThe importance of catering your creative to the platformDelivering impactful messaging that reflects your market’s New Normal Speaker BioCherri […]
Social Media Round Table: Social Writing and Scheduling
This session will get you started with a good foundation on social writing and scheduling.This is a virtual event.Writing social media copy that is audience-centric and provides value is one key to success in content marketing. Appropriate timing of that content is another key. Attendees to February’s round table will learn a few strategies for […]
Signature Speaker Series: Building Brands with UX Design with Russ Klein
During this session, Russ Klein will go over the new frontier of brand-building: Experience design.This is a virtual event.Event DescriptionAgencies and marketers alike are addicted to storytelling. The advent of so-called content marketing has been the equivalent of a speedball coursing through the craving veins of marketers who think that every problem can be solved […]
Social Media Round Table: Building Social Media Target Audiences
This session will get you started with a good foundation on building social media target audiences.This is a virtual event.Knowing your audience is one of the most important components of a strong marketing communications plan. On social media, it’s a requirement. In this roundtable, we’ll discuss techniques to building strong social media target audiences including […]
Round Table with Nia Nielsen: Marketing Talks | You ask. We answer.
In this session, we’ll take on a big marketing problem, and as a group, brainstorm and try to find a solution.This is a virtual event.What’s on your mind? What marketing challenge are you facing? Once a quarter we’ll take on a big marketing problem, and as a group, brainstorm and try to find a solution.To […]
Nonprofit Roundtable on Storytelling with Alec McChesney
This new roundtable with Alex McChesney will focus on a storytelling Q&A session.This is a virtual event.About the EventHow do I discover my nonprofit’s story?What are the easiest and most effective ways to start using storytelling in my marketing?Why is telling my story so important?How do we create a story that our audience will care […]
Signature Speaker Series: *Virtual Revolution* with Luke Goetting
During this session, Luke Goetting will talk about "How To Maximize Your Impact in 2021 Online Events & Meetings."This is a virtual event.About the EventPresentation expert Luke Goetting will share virtual strategies for: ❖ PLANNED PRESENCE Be strategic about how your speakers appear on-camera! Break from the "hunched over laptop" norms and evaluate how standing, […]
Social Media Round Table: Google Analytics for Social Media
This session will get you started with a foundational understanding of how your audience interacts with your website using Google Analytics.This is a virtual event.It’s time to get beyond engagement and link clicks within social media and start looking at the broader picture. Demonstrating the business value of social media starts with engaging the audience […]