A full-service, boutique advertising agency serving clients that are making a positive impact in the world. Clients include nonprofits, healthcare organizations, advocacy initiatives, financial institutions and communities. Find out more and listen to our Agency for Change podcast at KidGlov.com.
Awards
Brand Launch Campaign Non-Profit
Here for you. Not for profit. Brand Campaign
People want to take care of their moms, dads, husbands and wives, particularly in their older years. Immanuel communities partnered with KidGlov to create the Immanuel “Here for you -Not for profit” brand campaign. The carefully crafted multi-media elements resulted in an increased census at all communities and positivity among residents and staff.
Guerilla Marketing Campaign: Large Business
Hey Smart Saver
Unexpected sweet treats, unique surprises & birthday delights are just a few of the perks of being a Star Saver with Farmers & Merchants Bank. KidGlov designed this guerrilla marketing promotion to delight customers while encouraging kids to save. The program increased membership, grew deposits & built good will beyond expectation-larger than the biggest bubble gum bubble.
Print or Three-Dimensional Piece: Large Business
Hey Smart Saver
Confetti? Check. Magical presents? Check. Thrilled kids? Check. Being a smart saver got a whole lot sweeter with the Farmers & Merchants Bank Star Savers promotion. KidGlov designed the Star Savers to surprise, delight and encourage smart saving at a young age. It turned out super sweet and dripping in sugar coated results.
Website: Non-Profit
Talk Heart2Heart Website
65% of 12th graders have easy access to alcohol. Because of statistics like this, Region V asked KidGlov to help create TalkHeart2Heart.org, supporting 16 county prevention efforts and providing a trove of helpful tools for parents and kids backed by an integrated marketing campaign that saw a 336.8% jump in visitors in just one month.
Landing Page: Non-Profit
Lincoln Littles Landing Page
Lincoln Community Foundation selected KidGlov to give them a hand in promoting their first ever Lincoln Littles Giving Day. This 24-hour online giving campaign raised $637,397 for Lincoln Littles, an early childhood education initiative, which was 27 percent more than the original goal of half a million dollars!
Paid Social Media: Large Business
Influencer Marketing Social Paid
Seth Godin says, “People do not buy goods. They buy relations, stories and magic.” Based on this concept, SouthPointe Pavilions and KidGlov launched an influencer social campaign. Features like style Q&A, gifting fashion and back-to-school makeovers were the perfect fit, delivering a 35% increase in Instagram followers and 85% increase in engagement across all channels.
Mobile Ads: Large Business
FMB Bank Where You Roam
Are you ready, boots? Start walkin’. Farmers & Merchants Bank educated a rural customer base that banking services were available wherever their boots will take them. KidGlov’s execution of the campaign resulted in an artful combination of the right message in the right place targeted to the right audience.
Mobile Ads: Non-Profit
Members Own Auto Loans Mobile Ads
KidGlov gave MembersOwn Credit Union a hand in promoting a new kind of auto loan that gave people the benefits of a lease in a loan. This multimedia campaign that included mobile ads helped MembersOwn increase their “Your Choice Auto Loan” balance by 13.2 percent, far surpassing the 5 percent goal set at the outset of the campaign.
Logo Design: Non-Profit
Talk Heart2Heart Logo
15% of 8th graders have tried alcohol by age 12. Because of statistics like this, KidGlov helped Region V create the TalkHeart2Heart website and brand. The logo encompassed the message: We must talk to our kids. The calm, approachable brand was serious, but not sad, and backed by local, authentic photography on the website that tripled visitors in the first three months.
Radio: Non-Profit
Auto Loans Radio Campaign
KidGlov gave MembersOwn Credit Union a hand in promoting a new kind of auto loan that gave people the benefits of a lease in a loan. This multi-media campaign that included a 30-second radio spot helped MembersOwn increase their “Your Choice Auto Loan” balance by 13.2 percent, surpassing the 5 percent goal set at the outset of the campaign.
Television: Non-Profit
Here for you. Not for profit. Television
When survey results showed four out of ten people preferred a nonprofit senior living community, Immanuel knew they had a message to share. They partnered with KidGlov to create the Here for you. Not for profit. campaign. The result was increased census at all Immanuel communities, a greater shift in nonprofit preference and a positive impact on residents and staff.
Digital/ Internet: Large Internet
FMB Bank Where You Roam
This kickin’ campaign educated a rural customer base that banking services were available anywhere their boots will take them. It emphasized the simplicity of Farmers & Merchants’ mobile banking product and visually implied the bank goes anywhere they go.
Special Event: Non-Profit
Prosper Lincoln Summit
The City of Lincoln does many things exceptionally well. Yet, a growing proportion of the population faces real need, especially children. This realization drove a community effort called Prosper Lincoln. KidGlov worked with The Lincoln Community Foundation to orchestrate a barn-raising that successfully showcased the ongoing Prosper Lincoln Community Agenda.
Animation/ Motion Graphics: Non-Profit
Prosper Lincoln Vital Signs Video
Communities that make the best use of data use it to identify and prioritize issues that matter to their city. The Lincoln Community Foundation commissioned KidGlov to create an engaging video to share findings in a manner that would inform and inspire the community to take action in helping Lincoln prosper.
Long-form Video: Non-Profit
Prosper Lincoln Opening/Closing Video
When you gather 1,000 community activists for a breakfast event, you need a way to settle the crowd, set the stage and inspire action. KidGlov created these heart-warming videos featuring Lincoln kids, teens and adults for the Prosper Lincoln event that celebrated success and launched a new community agenda.
Short-form Video: Non-Profit
Here for you. Not for profit. Short Form Video
KidGlov partnered with Immanuel to create the Here for you. Not for profit. campaign to demonstrate how Immanuel always puts the resident experience first. The campaign effectively increased awareness of and preference for a nonprofit senior living community. It also resulted in a positive impact on resident and staff morale and increased census at all communities.
Integrated Public Relations: Non-Profit
“Living Large” Integrated Public Relations – With Lukas Partners
KidGlov partnered with Immanuel to create the Here for you. Not for profit. campaign to demonstrate how Immanuel always puts the resident experience first. The campaign effectively increased awareness of and preference for a nonprofit senior living community. It also resulted in a positive impact on resident and staff morale and increased census at all communities.
Digital/ Internet: Non-Profit
MembersOwn Auto Loans Digital/Internet
KidGlov gave MembersOwn Credit Union a hand in promoting a new kind of auto loan that gave people the benefits of a lease in a loan. This multimedia campaign helped MembersOwn increase their “Your Choice Auto Loan” balance by 13.2 percent, far surpassing the 5 percent goal set at the outset of the campaign.