< all winners

Swanson Russell

Swanson Russell connects brands and audiences with ideas that are unavoidable and unforgettable. We’re a full-service agency that works with clients from our own backyard and around the world, and we’re a proud part of the Nebraska marketing community.

Awards

Consumer Marketing Campaign: Large Business

Runza Holiday Gift Card Promotion

On this year’s holiday wish list, Runza® put “sell more gift cards” and “drive more traffic to the new merch on its online store.” And because they were very, very good this year, we delivered with their 2019 gift card campaign.

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Product Launch Campaign: Large Business

Koch Agronomic Services DUROMIDE Active Ingredient Launch Campaign

AGROTAIN® (with active NBPT) from Koch Agronomic Services (Koch) has been a trusted nitrogen stabilizer in the market for over 25 years. But with its formulation coming off patent, Koch was prepared to respond with ANVOL: the next generation of nitrogen stabilization driven by DUROMIDE — a new active ingredient that works in tandem with NBPT.

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Social Media Campaign: Large Business

Walls Outdoor Goods Fall 2019 Social Media Campaign

Walls Outdoor Goods came to Swanson Russell to develop a new brand voice that spoke to the next generation of outdoor workers. The result was a new position called “Anti-Indoor”, which we heavily ran through a robust paid-social, full-funnel campaign reaching younger audiences— and producing numbers that far outpaced client goals.

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Point of Purchase: Large Business

Rain Bird Take Control POS Package

As part of a larger Take Control campaign, Rain Bird challenged Swanson Russell with developing point-of-sale materials that would stop contractors in their tracks. We created a versatile and scalable suite of display tools that allowed distributors to help us spread our message in an impactful way.

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Television: Large Business

Union Bank & Trust 2020 Brand Campaign TV

At most banks, people have your money. But what about a bank where your money, has people? That’s what makes UBT different, and who better to tell that story than their employees?

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Merit Awards

Consumer Marketing Campaign: Large Business

Walls Outdoor Goods Brand Campaign

Product Launch Campaign: Large Business

Rain Bird Take Control Campaign

Print or Three-Dimensional Piece: Large Business

Koch Agronomic Services ANVOL Direct Mail

Social Media Campaign (paid/organic): Large Business

Nebraska State Fair 2019 Social Media

Point of Sale: Large Business

Walls Outdoor Goods Fall 2019 Point of Sale

Digital/ Internet: Large Business

Bright Start What They Become Digital Campaign

Animation/ Motion Graphics: Large Business

Koch Agronomic Services ANVOL Train The Trainer Video Series