BEGIN:VCALENDAR VERSION:2.0 PRODID:-//AMA Lincoln - ECPv6.15.20//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:AMA Lincoln X-ORIGINAL-URL:https://www.amalincoln.org X-WR-CALDESC:Events for AMA Lincoln REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:America/Chicago BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20220313T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20221106T070000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20230312T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20231105T070000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20240310T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20241103T070000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20250309T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20251102T070000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231024T173000 DTEND;TZID=America/Chicago:20231024T183000 DTSTAMP:20260425T031433 CREATED:20231010T172027Z LAST-MODIFIED:20231013T165734Z UID:16846-1698168600-1698172200@www.amalincoln.org SUMMARY:UNL Chapter Event: Mentorship Mixer DESCRIPTION:Explore AMA’s mentorship program through networking with students. \nAre you interested in becoming a mentor to a marketing student? Do you have a desire to “pay it forward” to future marketers? Are you interested in scoping out future interns/employees? \nJoin us for a Mentorship Mixer organized by the UNL student chapter and explore AMA’s mentorship program. The mixer will consist of snacks\, activities\, a short presentation\, and opportunities to network with local students! You do not need to commit to mentoring a student to participate in this event—the purpose of this meeting is to gauge interest. \nInvolvement in the program will be discussed at the mixer. In short\, AMA’s mentorship program will include two events and two meet-ups each year\, with the flexibility for pairs to choose their level of involvement as they wish. \nLocation: Room 112 in the UNL College of Business. Additionally\, mentors can park in any A lot after 3pm without getting a ticket! \nUnable to make the event but still interested in becoming a mentor? Email membership@amalincoln.org \n\n\n\n  URL:https://www.amalincoln.org/event/unl-chapter-event-mentorship-mixer/ LOCATION:University of Nebraska-Lincoln College of Business\, 730 North 14th Street (Room 112)\, Lincoln\, NE 68588\, Lincoln\, NE\, 68588\, US CATEGORIES:Social Events ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2023/10/16846_image-1.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231031T080000 DTEND;TZID=America/Chicago:20231031T090000 DTSTAMP:20260425T031433 CREATED:20230804T195620Z LAST-MODIFIED:20230807T144053Z UID:16697-1698739200-1698742800@www.amalincoln.org SUMMARY:AMA Lincoln Coffee Happy Hour at Crescent Moon DESCRIPTION:Join us at Crescent Moon for an informal get-together with other marketers in our community.\n\n\nLooking to start your day with a hot cup of inspiration? Have some ideas for the upcoming year you’d like to bounce off other marketing mavens? \nJoin us at Crescent Moon on October 31 from 8 to 9 a.m. for some caffeine and conversation! \nPlease register so that we know how many to expect\, and we’ll see you there. \n \nNote: This event follows local DHM and venue policies. URL:https://www.amalincoln.org/event/ama-lincoln-coffee-happy-hour-at-crescent-moon-3/ LOCATION:Crescent Moon Coffee\, 140 North 8th Street\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Social Events ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2023/08/16697_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231102T170000 DTEND;TZID=America/Chicago:20231102T200000 DTSTAMP:20260425T031433 CREATED:20230914T200323Z LAST-MODIFIED:20251201T165002Z UID:16827-1698944400-1698955200@www.amalincoln.org SUMMARY:2023 CROPPED Competition DESCRIPTION:Will your design end up on the cropping block? Join us for this thrilling graphic design challenge and cheer for your favorite designer!\n\n\nAMA Lincoln brings you the most thrilling graphic design challenge in the Midwest\, CROPPED! Modeled after the hit TV show\, Chopped\, top designers compete in the live challenge to deliver a complete design package for a local small business. \nCROPPED is on Thursday\, November 2nd\, 2023 from 5-8 pm at the Talon Room in Lincoln. \nFour designers will call on their creative skills as they face off against one another to prepare an AMA-zing design collateral trifecta! The catch? Each round is a surprise collateral and the designers will need to think on their feet and use the materials and instructions provided. At the end of each round\, a panel of guest judges “crops” one designer who fell shy in terms of brand\, thoughtfulness\, and creativity. The last designers standing take home bragging rights and a cash prize! \nJoin AMA Members and like-minded marketing professionals in a casual\, fun\, and competitive atmosphere to celebrate all things branding and empower a local small business. \n4 designers\, 3 rounds\, 1 winner… Who will it be? \nThere are only 100 tickets available\, so act fast! \nThis is a 18+ event. \nTicket includes event entry\, hors d’oeuvres\, entertainment\, time to catch up with your friends and colleagues\, and a drink ticket. URL:https://www.amalincoln.org/event/2023-cropped-competition/ LOCATION:Talon Room\, 230 North 12th Street #Ste. 1\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2023/09/16827_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231107T080000 DTEND;TZID=America/Chicago:20231107T090000 DTSTAMP:20260425T031433 CREATED:20231016T135530Z LAST-MODIFIED:20231018T155003Z UID:16854-1699344000-1699347600@www.amalincoln.org SUMMARY:Nonprofit Round Table with Kelley Peterson DESCRIPTION:Join us for a chat about ways to maximize your nonprofit marketing efforts during the giving season (even if you don’t have a plan in place)\n\n\nNote: This is a casual discussion so bring your thoughts\, advice\, and questions! \nThis event is limited to 15 participants so register early! Geared towards nonprofits\, but open to anyone 🙂 \nDescription \nThe last quarter of the year is often the busiest time for donations. \nLet’s chat about ways to maximize your marketing efforts during the giving season (even if you don’t have a plan in place). \nTogether\, we’ll dive into questions like: \n\nWhat data should I look at from last year?\nShould my campaign have a theme?\nWhat does using “you language” even mean?\nDoes my donation page need a spit shine?\nShould my org be a part of Giving Tuesday?\nDo I have the right mix of online and offline asks?\nHow can I engage my board in giving season?\n\nSpeaker Bio \nTo say Kelley Peterson is a nonprofit marketing guru is an understatement. She makes a habit out of combining her marketing expertise with her passion for helping great causes craft impactful messaging to meet their brand and fundraising goals. \nHere are a few hats she’s worn over the last 22 years – director of communications for CEDARS\, vice president of marketing at Nebraska Children & Families Foundation and chief creative officer at KidGlov. \nKelley has also served on multiple nonprofit boards\, including being a two-time president of the local American Marketing Association chapter and president of the national AMA Professional Chapters Council. \nRecently\, Kelley founded Pen&Pug – a new business offering marketing strategy\, creative writing\, and nonprofit fundraising services. When she’s not busy putting her pen to work\, Kelley enjoys spending time with her family\, teaching a class at UNL College of Journalism and Mass Communications\, and managing her famous pug Chub’s dog-influencer career. URL:https://www.amalincoln.org/event/nonprofit-round-table-with-kelley-peterson/ LOCATION:Union Bank Place Small Business Hub\, 1248 O Street ##865\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Round Tables ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2023/10/16854_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231109T114500 DTEND;TZID=America/Chicago:20231109T130000 DTSTAMP:20260425T031433 CREATED:20231016T162829Z LAST-MODIFIED:20231016T162903Z UID:16862-1699530300-1699534800@www.amalincoln.org SUMMARY:Signature Speaker: Behind the Content Marketing Curtain DESCRIPTION:Learn how (and why) to align time and people to maximize content marketing’s effectiveness.\n\n\nSignature Speaker: Behind the Content Marketing Curtain \n \nDESCRIPTION: \nDid you know that brands with a documented content marketing strategy are four times more confident in reporting an ROI? But less than half of marketing departments actually have one (21%\, in one B2B sector)? \nContent marketing can be a spiraling\, costly marketing approach without alignment of goals\, timing\, and constituents. So while unsuccessful brands obsess about email subject lines and video length in LinkedIn posts\, the winning brands move the needle with strategy\, planning\, and measuring the right outcomes. \nPut an end to your content marketing theater and focus on the three areas that can actually return value: Strategy\, Aligning Time and People\, and Business Results-Based Measurements. \n \nKEY LEARNING OBJECTIVES: \n\nTakeaway an actionable\, one-page approach to content marketing strategy that will change your approach the next day.\nStrip away the toxicity of data theater and focus on measurements that actually reflect business results.\nLearn how (and why) to align time and people to maximize content marketing’s effectiveness.\n\nSPEAKER BIO: \nHaving studied music\, English lit\, and earned an MBA\, Aaron Templer is an unapologetic eclectic and times agitator. A 25-year marketing leader\, he is a marketing firm owner Three Over Four\, an occasional professor\, and a hobby percussionist. \nAaron is also a professional instructor for the American Marketing Association. Among his many engagements with the AMA\, Aaron developed and delivered a two-day course on content marketing. His firm\, speaking engagements\, teachings\, and writings are at the intersection of strategy\, creativity\, brand\, influence\, and leadership. Some call him the Gora Dhol Wallah. Aaron’s first book Leading in a Social World is a seven-time award winner. URL:https://www.amalincoln.org/event/signature-speaker-behind-the-content-marketing-curtain/ LOCATION:Talon Room\, 230 North 12th Street #Ste. 1\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Signature Speaker Series ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2023/10/16862_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231117T093000 DTEND;TZID=America/Chicago:20231117T120000 DTSTAMP:20260425T031433 CREATED:20231016T140616Z LAST-MODIFIED:20231016T140708Z UID:16858-1700213400-1700222400@www.amalincoln.org SUMMARY:Skill School: Unlocking More Confidence & Influence DESCRIPTION:Join us for a Values Workshop hosted by Leadership Harbor\, designed specifically for entrepreneurs and marketing experts like you.\n\n\nDescription: \nAre you a small business owner or marketing professional looking to take your leadership and marketing skills to the next level? We have an exciting opportunity just for you! \nAccording to John C. Maxwell\, “Everything rises and falls on LEADERSHIP.” In other words\, your bottom line depends on the effectiveness of your leaders. \nWe’re thrilled to invite you to our upcoming Values Workshop hosted by Leadership Harbor\, this will also include a segment centered around the Maxwell Method of DISC\, designed specifically for entrepreneurs and marketing experts like you. \nKey Learning Takeaways \n\nDiscovering a powerful secret about yourself you may not realize.\nSpeaking another language vs Listening in another language.\nA communication secret you can only use for good – not for evil!\n\nSpeaker Bio: \nKris is a Leadership Coach\, Team Culture\, Sales\, & Communication Trainer\, and Speaker. She is also an Executive Program Consultant with The Maxwell Leadership Team\, and serves on the President’s Advisory Council. \nAs a coach\, Kris believes in empowering people to realize their potential with confidence and influence. She began her coaching career in 2005\, as a church coach\, helping congregations and pastors to develop their ministries and missions. In the process\, she realized she needed a better way to teach people how to be leaders. \nSince then\, she has used her training in The Maxwell Leadership Team to help people lead themselves and others more intentionally and discover true significance in their personal and professional lives. URL:https://www.amalincoln.org/event/skill-school-unlocking-more-confidence-influence/ LOCATION:The Agency (3rd Floor of the Lincoln Children’s Museum)\, 1420 P St.\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:AMA SkillSchool ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2023/10/16858_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231128T080000 DTEND;TZID=America/Chicago:20231128T090000 DTSTAMP:20260425T031433 CREATED:20230804T195640Z LAST-MODIFIED:20230807T144047Z UID:16701-1701158400-1701162000@www.amalincoln.org SUMMARY:AMA Lincoln Coffee Happy Hour at Harbor Coffeehouse (14th & Hwy 2) DESCRIPTION:Join us at Harbor Coffeehouse for an informal get-together with other marketers in our community.\n\n\nLooking to start your day with a hot cup of inspiration? Have some ideas for the upcoming year you’d like to bounce off other marketing mavens? \nJoin us at Harbor Coffeehouse (on 14th & Hwy 2) on November 28th from 8 to 9 a.m. for some caffeine and conversation! \nPlease register so that we know how many to expect\, and we’ll see you there. \n \nNote: This event follows local DHM and venue policies. URL:https://www.amalincoln.org/event/ama-lincoln-coffee-happy-hour-at-harbor-coffeehouse-14th-hwy-2/ LOCATION:Harbor Coffeehouse\, 1400 Pioneers Boulevard\, Lincoln\, NE 68502\, Lincoln\, NE\, 68502\, US CATEGORIES:Social Events ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2023/08/16701_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231214T114500 DTEND;TZID=America/Chicago:20231214T130000 DTSTAMP:20260425T031433 CREATED:20231113T194513Z LAST-MODIFIED:20231117T163153Z UID:16895-1702554300-1702558800@www.amalincoln.org SUMMARY:Signature Speaker: Panel – Marketing Analytics That Matter DESCRIPTION:Learn how to use data to help understand your target audience from a panel of analytics experts across our community.\n\n\nSignature Speaker: Panel – Marketing Analytics That Matter \nSponsored By: University of Nebraska College of Business\nElevate your marketing expertise with the University of Nebraska College of Business Graduate Certificate Programs: \n\nCertificate in Strategic Marketing: https://business.unl.edu/academic-programs/departments/marketing/certificate-programs/strategic-marketing/\nCertificate in Marketing Analytics: https://business.unl.edu/academic-programs/departments/marketing/certificate-programs/marketing-analytics\n\n  \nDESCRIPTION: \nFor most of us\, the amount of marketing analytics data we have is nearly endless. But how do you know if you’re tracking the right things? And even once you track the right things\, how do you share that with your marketing and leadership teams? And with the recent release of GA4\, how do your tracking plans change? \nWe’ll explore these questions and more with a panel of analytics experts across our community – from agencies to in-house analysts\, moderated by S. Sajeesh\, associate professor of marketing at the College of Business\, University of Nebraska-Lincoln. \n  \nKEY LEARNING OBJECTIVES: \n\nMeasuring what matters\nCreating a unified language around KPIs for marketing and leadership\nGetting leadership to buy into analytics\nHow to use data to help understand your target audiences\n\n  \nPANELISTS: \n\nSara Horner\, Ameritas\nKaylee Minnick\, Swanson Russell\nJason Wilmot\, Hacktics\nWyatt Tegtmeier\, Speedway Motors URL:https://www.amalincoln.org/event/signature-speaker-panel-marketing-analytics-that-matter/ LOCATION:Talon Room\, 230 North 12th Street #Ste. 1\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Signature Speaker Series ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2023/11/December-2023-SSE-Eventbrite-Hero-2.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231215T093000 DTEND;TZID=America/Chicago:20231215T120000 DTSTAMP:20260425T031434 CREATED:20231030T161326Z LAST-MODIFIED:20231030T161410Z UID:16877-1702632600-1702641600@www.amalincoln.org SUMMARY:Skill School: Demystifying Customer Journey Maps DESCRIPTION:Join us for an immersive workshop where you will gain the skills to demystify journey maps and unveil the powerful insights they hold!\n\n\nDescription: \nCalling all business owners\, marketers\, UX/UI designers\, and anyone passionate about enhancing customer experiences! \nHave you ever wondered how leading brands craft unforgettable customer journeys? The key to their success lies in mastering the art of Customer Journey Mapping. \nAttend this Skill School for an immersive workshop where you will gain the skills to demystify journey maps and unveil the powerful insights they hold! \nSpeaker Bio: \nMeike Eilert is an experienced CX researcher with a track record spanning over a decade. \nShe specializes in designing and conducting rigorous quantitative and qualitative customer research\, adept at uncovering pain points\, spotting opportunities\, and extracting best practices. \n Known for her collaborative approach\, Meike closely collaborates with product marketing and various stakeholders\, delivering research that narrates impactful stories. URL:https://www.amalincoln.org/event/skill-school-demystifying-customer-journey-maps/ LOCATION:The Agency (3rd Floor of the Lincoln Children’s Museum)\, 1420 P St.\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:AMA SkillSchool ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2023/10/16877_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231219T080000 DTEND;TZID=America/Chicago:20231219T090000 DTSTAMP:20260425T031434 CREATED:20230804T195715Z LAST-MODIFIED:20230807T144040Z UID:16705-1702972800-1702976400@www.amalincoln.org SUMMARY:AMA Lincoln Coffee Happy Hour at Chocolate Season DESCRIPTION:Join us at Chocolate Season for an informal get-together with other marketers in our community.\n\n\nLooking to start your day with a hot cup of inspiration? Have some ideas for the upcoming year you’d like to bounce off other marketing mavens? \nJoin us at Chocolate Season on December 19th from 8 to 9 a.m. for some caffeine and conversation! \nPlease register so that we know how many to expect\, and we’ll see you there. \n \nNote: This event follows local DHM and venue policies. URL:https://www.amalincoln.org/event/ama-lincoln-coffee-happy-hour-at-chocolate-season/ LOCATION:The Chocolate Season • Chocolaterie & Coffee Shop\, 3855 Village Lane #Ste 100\, Lincoln\, NE 68516\, Lincoln\, NE\, 68516\, US CATEGORIES:Social Events ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2023/08/16705_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20231230T170000 DTEND;TZID=America/Chicago:20231230T210000 DTSTAMP:20260425T031434 CREATED:20231211T170815Z LAST-MODIFIED:20231211T170852Z UID:16914-1703955600-1703970000@www.amalincoln.org SUMMARY:Members-Only New Year's Happy Hour DESCRIPTION:To show our gratitude for your support throughout the year\, we’re throwing an exclusive Members-Only Happy Hour to ring in the New Year!\n\n\nMembers-Only New Years Happy HourSaturday\, Dec. 30 | 5-9 p.m. | Miracle at Robbers Cave \nAre you ready to ring in the new year? Get a jump-start on your celebrations with a special members-only happy hour with your friends at AMA Lincoln! \nJoin us on Saturday\, December 30\, at 5 p.m. for some delicious drinks in the Miracle Snow Globe at Robbers Cave. Admission is free\, and the first 10 people to arrive will receive a free drink ticket (cash bar otherwise\, and snacks are available to purchase). \nRegister today to let us know you’ll be there! We look forward to toasting 2024 with you! 🎉 \n \nNote: This event follows local DHM and venue policies. URL:https://www.amalincoln.org/event/members-only-new-years-happy-hour/ LOCATION:Miracle at Robbers Cave\, 925 Robbers Cave Road #Suite A\, Lincoln\, NE 68502\, Lincoln\, NE\, 68502\, US CATEGORIES:Social Events ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2023/12/16914_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240111T114500 DTEND;TZID=America/Chicago:20240111T130000 DTSTAMP:20260425T031434 CREATED:20231121T162935Z LAST-MODIFIED:20231121T163005Z UID:16905-1704973500-1704978000@www.amalincoln.org SUMMARY:Signature Speaker: Navigating the Generational Battle Royal DESCRIPTION:In this dynamic talk\, Clint! Runge of Archrival will break down the driving forces of young adults at work and in marketing.\n\n\nSignature Speaker: Navigating the Generational Battle Royal \n \nDESCRIPTION: \nFrom the moment we started to hire Gen Z\, things got tough. From workplace culture to new business pitches\, from target audience demographics to creative influences\, marketers are living in a tug of war among generations whose voices speak loudest. How does one navigate four different generations in the office? \n \nWait\, am I getting old?! \n \nIn this dynamic talk\, Clint! Runge of Archrival will break down the driving forces of young adults at work and in marketing. You’ll walk away better prepared to tackle generational issues at the agency or in your most recent campaign\, and maybe even better understand your kids at home. \n \nKEY LEARNING OBJECTIVES: \n\nWhat Gen Z wants more than anything\nHow different generations tackle the same problems so differently\nWhy the marketing funnel as we know it is f*cked\n\n \nS PEAKER BIO: \nClint! Runge is CEO & Founder of Archrival\, a youth culture agency that reinvents how brands win the hearts and minds of young adults. \n \nClint! and team light the fires for clients such as Red Bull\, Adidas\, Mr. Beast\, and Spotify by going against the grain of traditional marketing to build brand love\, loyalty\, and sales with teens to twenty-somethings. \n \nLastly\, he considers himself a professional rock\, paper\, scissors athlete and welcomes your challenge. URL:https://www.amalincoln.org/event/signature-speaker-navigating-the-generational-battle-royal/ LOCATION:Talon Room\, 230 North 12th Street #Ste. 1\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Signature Speaker Series ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2023/11/16905_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240123T080000 DTEND;TZID=America/Chicago:20240123T090000 DTSTAMP:20260425T031434 CREATED:20240103T195617Z LAST-MODIFIED:20240103T195643Z UID:16951-1705996800-1706000400@www.amalincoln.org SUMMARY:Asana Round Table DESCRIPTION:Join Asana expert AJ Matthies\, as he shares a few tips and tricks on how he best uses the project management platform.\n\n\nNote: This is a casual discussion so bring your thoughts\, advice\, and questions. This event is limited to 15 participants so register early! \n \nDescription \nCalling all project managers! Do you use Asana to keep track of all your tasks and workflows\, but feel like you’re not maximizing everything it has to offer? \nJoin Asana expert AJ Matthies as he shares a few tips and tricks on how he best uses the project management platform. \nA few themes AJ has learned throughout the years by using Asana include: \n\nLabeling things consistently is more important than you think.\nNot everyone uses Asana the same. Even on your own team.\nStarting out with a program like Asana to manage projects is an uphill battle but very much worth it.\nDon’t be afraid to change the way you do things.\nDon’t gatekeep what saves you time within Asana. Share with the team.\n\n \nSo\, grab a cup of coffee and join us as we help you craft an Asana game plan that will crush all your 2024 goals! \n \nSpeaker Bio: \nAJ Matthies is an Account Strategist for the Union Bank & Trust Marketing Team\, where he oversees Asana templates and processes for their loan department and events and outreach teams. AJ has about 7 years of experience using Asana and has used its features for hiring\, training\, schedule tracking\, reporting & analytics\, and personal/professional development. \nPrior to UBT\, AJ worked at Redthread from 2017-2021. A Lincoln native\, AJ graduated from the University of Nebraska with a bachelor’s degree in business administration & marketing and holds an associate degree in computer programing from Southeast Community College. \nLast November\, AJ married the love of his life Caitie\, where they celebrated with friends and family in Omaha. They’ll head to Cancun in February once they’re sick of the cold. When AJ isn’t honing his Asana skills\, you can find him and Caitie hanging out with friends (and their dogs)\, traveling\, and enjoying local coffee shops. Oh\, and don’t forget to ask him about his houseplants and vinyl collection! URL:https://www.amalincoln.org/event/asana-round-table/ LOCATION:Union Bank Place Small Business Hub\, 1248 O Street ##865\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Round Tables ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/01/16951_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240125T080000 DTEND;TZID=America/Chicago:20240125T090000 DTSTAMP:20260425T031434 CREATED:20240110T164507Z LAST-MODIFIED:20251201T165023Z UID:16986-1706169600-1706173200@www.amalincoln.org SUMMARY:Prism Awards 101: Keys to a Winning Entry DESCRIPTION:Free Workshop with Past Prism Winners\n\n\nThis is a hybrid event. You will receive the Zoom link in your registration confirmation email. \nPrism Awards submission entries open soon and you know what that means: time to start rallying the teams to get your best and brightest work ready to shine. Over the last two years\, we’ve updated our process to help make submissions easier — but we know you might still have questions. In this workshop\, three AMA Lincoln board members (who have all put together winning Prism entries in the past) will walk through what it takes to assemble a winning submission. \nYou’ll learn: \n\nGetting started- what info you need\, and when\nPutting together a winning entry; what separates Prisms from Sterlings\nWhat’s next?\n\n  \nSpeakers \nMandy Peterson is an entrepreneur and freelance graphic designer. She has worked both independently and contracted with local agencies to support client needs and to share their stories. Through her local connections she was introduced to the AMA Lincoln chapter in the beginning of 2020 and jumped right in to serve on the board with our programming team. She has been intertwined with programming ever since\, helping plan our live graphic design competition\, Cropped\, and celebrating our stellar local marketing talent at the Prism Awards ceremony each May! Mandy is currently president-elect of AMA Lincoln. \nBri Prai is the immediate past president of AMA Lincoln. She’s been on the board for 5 years and was a chapter volunteer before that. Prior to serving as president\, Bri was one of the Prism Awards event coordinators — which means she knows every single detail about Prisms! Bri’s day job is at UBT as a digital marketing coordinator where she uses her love of social media & all things digital marketing to help showcase how great UBT and their employees are. \nWhitney Hansen is a former president of AMA Lincoln and has written over 30 Prism award entries in her career in marketing. Whitney’s been on the AMA Lincoln board for 5+ years and helped revamp the Prisms submission process while she was President. Whitney is a senior account manager with Swanson Russell working on the outdoor recreation team. Whitney’s passionate about helping brands make a real connection with their customers — and loves that Prism Awards celebrate that strategy and execution! URL:https://www.amalincoln.org/event/prism-awards-101-keys-to-a-winning-entry-3/ LOCATION:Union Bank Place\, 1248 O Street ##865\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Prism Awards ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/01/16986_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240130T080000 DTEND;TZID=America/Chicago:20240130T090000 DTSTAMP:20260425T031434 CREATED:20240108T170308Z LAST-MODIFIED:20240118T001631Z UID:16961-1706601600-1706605200@www.amalincoln.org SUMMARY:AMA Lincoln Coffee Happy Hour at 1893 Coffee & Cream DESCRIPTION:Join us at 1893 Coffee & Cream for an informal get-together with other marketers in our community.\n\n\nLooking to start your day with a hot cup of inspiration? Have some ideas for the upcoming year you’d like to bounce off other marketing mavens? \nJoin us at 1893 Coffee & Cream on January 30th from 8 to 9 a.m. for some caffeine and conversation! \nPlease register so that we know how many to expect\, and we’ll see you there. \n  \nNote: This event follows local DHM and venue policies. \n  URL:https://www.amalincoln.org/event/ama-lincoln-coffee-happy-hour-at-1893-coffee-cream/ LOCATION:1893 Coffee & Cream\, 6345 Havelock Avenue\, Lincoln\, NE 68507\, Lincoln\, NE\, 68507\, US CATEGORIES:Social Events ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/01/January-2024.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240208T114500 DTEND;TZID=America/Chicago:20240208T130000 DTSTAMP:20260425T031434 CREATED:20231219T212036Z LAST-MODIFIED:20240103T193818Z UID:16927-1707392700-1707397200@www.amalincoln.org SUMMARY:Signature Speaker: Marketing Forward DESCRIPTION:Join AMA’s Chief Executive Officer\, Bennie F. Johnson\, for a conversation about driving positive impact in our marketing universe.\n\n\nSignature Speaker: Marketing Forward \n \nDESCRIPTION: \nMarketing continually moves us forward. How do marketers navigate the complexity of our universe and rise to the moment? Emerging technologies continually bring new challenges to how we work and collaborate. \nHow do marketers successfully lean into the positive spaces while leading the conversation at the table? New energy is needed to find solutions for the work we do. \nOur approach to the practice itself must intentionally drive impact and transform our marketing world and ensure diverse perspectives are heard. \nJoin the American Marketing Association’s Chief Executive Officer\, Bennie F. Johnson\, for a conversation about driving positive impact in our marketing universe. \n \nKEY LEARNING OBJECTIVES: \n\nHow can you as a marketer navigate the complexity that is marketing? Join AMA’s CEO for a candid conversation on how to go from complex to simple impact.\nHow do marketers lean into the positive space? It’s all about the leadership. Join us for a conversation about leadership and creating change.\nTo transform marketing\, we need to be intentional. Join AMA’s CEO Bennie F. Johnson for a conversation about how to drive impact in a complex industry.\n\n \nSPEAKER BIO: \nBennie F. Johnson is the Chief Executive Officer of the American Marketing Association. Bennie thrives on the connections between marketing\, technology\, education\, and innovation. With experience in strategic and consumer marketing\, brand management\, and innovation management\, he is drawn to opportunities that allow him to lead and create new modes of business engagement. \nHe has broad experience growing brands\, businesses\, and organizations with a special focus on venture launch and brand relaunch business environments. \nBennie graduated from Yale University with a B.A. and from Columbia University’s School of Professional Studies with a M.S.\, Strategic Communications. URL:https://www.amalincoln.org/event/signature-speaker-marketing-forward/ LOCATION:Talon Room\, 230 North 12th Street #Ste. 1\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Signature Speaker Series ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2023/12/16927_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240213T080000 DTEND;TZID=America/Chicago:20240213T090000 DTSTAMP:20260425T031434 CREATED:20240129T153154Z LAST-MODIFIED:20240129T153230Z UID:17040-1707811200-1707814800@www.amalincoln.org SUMMARY:Nonprofit Round Table Part 2: Make Blog Your New BFF DESCRIPTION:Let’s chat about making your content work for you vs. the other way around. Geared towards nonprofits\, but open to anyone\n\n\nNote: This is a casual discussion so bring your thoughts\, advice\, and questions! \nThis event is limited to 15 participants so register early! Geared towards nonprofits\, but open to anyone 🙂 \n \nDescription \nLet’s chat about making your content work for you vs. the other way around. Discover the fringe (content) benefits of your new best friend and learn answers to these thought-provoking questions: \n\nIs content marketing just another trend like jelly shoes?\nAre computers better at content creation than humans?\nWhat do the algorithms like – quantity or quality?\nAre emails dead? And was social media the culprit?\nShould you speak or listen more in 2024?\n\n \nSpeaker Bio: \nTo say Kelley Peterson is a nonprofit marketing guru is an understatement. She makes a habit out of combining her marketing expertise with her passion for helping great causes craft impactful messaging to meet their brand and fundraising goals. \nHere are a few hats she’s worn over the last 22 years – director of communications for CEDARS\, vice president of marketing at Nebraska Children & Families Foundation\, and chief creative officer at KidGlov. \nKelley has also served on multiple nonprofit boards\, including being a two-time president of the local American Marketing Association chapter and president of the national AMA Professional Chapters Council. \nRecently\, Kelley founded Pen&Pug – a new business offering marketing strategy\, creative writing\, and nonprofit fundraising services. When she’s not busy putting her pen to work\, Kelley enjoys spending time with her family\, teaching a class at UNL College of Journalism and Mass Communications\, and managing her famous pug Chub’s dog-influencer career. URL:https://www.amalincoln.org/event/nonprofit-round-table-part-2-make-blog-your-new-bff/ LOCATION:Union Bank Place Small Business Hub\, 1248 O Street ##865\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Round Tables ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/01/17040_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240222T190000 DTEND;TZID=America/Chicago:20240222T230000 DTSTAMP:20260425T031434 CREATED:20240213T161355Z LAST-MODIFIED:20240213T162443Z UID:17056-1708628400-1708642800@www.amalincoln.org SUMMARY:Trivia Night at Barrymore's DESCRIPTION:Join the AMA team for trivia night at Barrymore’s!\n\n\nJoin the AMA team for Trivia Night at Barrymore’s (140 N 13th St). \nDate: Thursday\, Feb. 22 \nTime: 7:00 p.m. \nRegister today to let us know you’ll be there! \n  \nNote: This event follows local DHM and venue policies. URL:https://www.amalincoln.org/event/trivia-night-at-barrymores/ LOCATION:Barrymore’s\, 124 North 13th Street\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Social Events ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/02/17056_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240227T080000 DTEND;TZID=America/Chicago:20240227T090000 DTSTAMP:20260425T031434 CREATED:20240108T170729Z LAST-MODIFIED:20240108T170755Z UID:16965-1709020800-1709024400@www.amalincoln.org SUMMARY:AMA Lincoln Coffee Happy Hour at Rock ‘n’ Joe Coffee Bar DESCRIPTION:Join us at Rock ‘n’ Joe Coffee Bar for an informal get-together with other marketers in our community.\n\n\nLooking to start your day with a hot cup of inspiration? Have some ideas for the upcoming year you’d like to bounce off other marketing mavens? \nJoin us at Rock ‘n’ Joe Coffee Bar on February 27th from 8 to 9 a.m. for some caffeine and conversation! \nPlease register so that we know how many to expect\, and we’ll see you there. \n \nNote: This event follows local DHM and venue policies. URL:https://www.amalincoln.org/event/ama-lincoln-coffee-happy-hour-at-rock-n-joe-coffee-bar/ LOCATION:Rock-N-Joe Coffee\, 5025 Lindberg Street\, Lincoln\, NE 68516\, Lincoln\, NE\, 68516\, US CATEGORIES:Social Events ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/01/16965_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240229T114500 DTEND;TZID=America/Chicago:20240229T130000 DTSTAMP:20260425T031434 CREATED:20240207T200638Z LAST-MODIFIED:20240207T200725Z UID:17049-1709207100-1709211600@www.amalincoln.org SUMMARY:Signature Speaker: The Power of One DESCRIPTION:Morgan Shaw Parker President of the WNBA’s Atlanta Dream discusses how to leverage your marketing expertise to realize your own potential.\n\n\nSignature Speaker: The Power Of One \n \nSponsored By: University of Nebraska College of BusinessElevate your marketing expertise with the University of Nebraska College of Business Graduate Certificate Programs: \n\nCertificate in Strategic Marketing: https://business.unl.edu/academic-programs/departments/marketing/certificate-programs/strategic-marketing/\nCertificate in Marketing Analytics: https://business.unl.edu/academic-programs/departments/marketing/certificate-programs/marketing-analytics\n\n\nDESCRIPTION: \nMorgan Shaw Parker is the President of the WNBA’s Atlanta Dream and will share insights from her 27-year career navigating every level of the sports industry\, including the NFL\, Nike\, the NBA\, WNBA\, Media\, Agencies\, and Broadcast. Morgan graduated from the University of Nebraska College of Business and will discuss the ever-evolving business landscape and how every industry can benefit from the way marketers think. She will talk about the importance of diversity\, how to grow your own brand\, and how to leverage your marketing expertise to realize your own purpose. \n \nKEY LEARNING OBJECTIVES: \n\nThe importance of diversity\nHow to grow your own brand\nHow to leverage your marketing expertise to realize your own purpose.\n\n \nSPEAKER BIO: \nPrior to the Atlanta Dream\, Morgan served as Chief Marketing Officer at Arthur M. Blank Sports & Entertainment (AMBSE)\, where she led marketing and communications initiatives for the Atlanta Falcons and Mercedes-Benz Stadium. \nDuring her tenure\, she lead her team to take home nine regional Emmy Awards\, 19 regional Emmy nominations\, 3 platinum\, 2 gold AVA Digital Awards\, 2 Webby Awards\, and one Hashtag Sports Award. \nShaw Parker also spent more than a decade at NIKE\, Inc. working on the 2008 Olympic Games in Beijing\, China\, the 2010 Olympic Games in Vancouver\, Canada\, and the 2016 Olympic Games in Rio de Janeiro\, Brazil\, in addition to the NFL\, MLB\, NBA\, WNBA\, NCAA college football\, as well as Nike men’s and women’s training\, sportswear and running divisions. \nThe Atlanta Business Chronicle named Shaw Parker one of “2023’s Most Admired CEOs\,” AdWeek named her as one of its “2019 Most Powerful Women in Sports\,” and Sports Business Journal recognized her as a “Game Changer” in the sports industry in 2020 – an award given to women who are making an impact in sports business. \nShaw Parker sits on the board of the Atlanta Sports Council and plays an active role in schools and organizations that seek to empower women and create more diverse communities. URL:https://www.amalincoln.org/event/signature-speaker-the-power-of-one/ LOCATION:Talon Room\, 230 North 12th Street #Ste. 1\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Signature Speaker Series ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/02/17049_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240301T173000 DTEND;TZID=America/Chicago:20240301T230000 DTSTAMP:20260425T031434 CREATED:20240111T172250Z LAST-MODIFIED:20240112T230224Z UID:16991-1709314200-1709334000@www.amalincoln.org SUMMARY:The Legacy Gala DESCRIPTION:A red carpet event celebrating 40 Years of AMA Lincoln\n\n\nYou’re invited to join AMA Lincoln at The Legacy Gala\, a one-time-only\, red-carpet event celebrating our 40th year of serving Lincoln. \nTogether\, we’ll spend the evening enjoying good food\, good drinks\, and good company while we honor the four-decade journey of AMA Lincoln and pay homage to the trailblazers who’ve shaped our chapter and the vibrant community it serves. \n  \nOUR EVENING AT THE GALA \n\nHonoring Marketing Professionals: A special program will recognize the outstanding contributions of top marketing professionals in our community.\nAcknowledging Board Members: Past and present board members\, the backbone of our chapter\, will be acknowledged for their dedication and service.\nPresidential Tribute: A unique tribute to the presidents who have led us through the dynamic landscape of marketing over the past 40 years.\n\n  \nSilent Auction to Support the Future of AMA Lincoln \nDuring the Legacy Gala\, we’ll host a silent auction with items donated by past presidents and local organizations. All proceeds from the silent auction will benefit scholarships and programming for AMA Lincoln. \n  \nThe more the merrier! Grab a group of coworkers or friends and save 15% on an eight-seat table. URL:https://www.amalincoln.org/event/the-legacy-gala/ LOCATION:The Jasmine Room By Venue\, 129 North 10th Street\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/01/The-Legacy-Gala_Eventbrite-Landing-Page-2.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240305T080000 DTEND;TZID=America/Chicago:20240305T090000 DTSTAMP:20260425T031434 CREATED:20240213T163424Z LAST-MODIFIED:20240213T163454Z UID:17061-1709625600-1709629200@www.amalincoln.org SUMMARY:Paid Social Media Round Table with Steve Maly DESCRIPTION:Join Maly Marketing founder Steve Maly for a discussion on how to responsibly scale your paid social efforts in 2024.\n\n\nNote: This is a casual discussion so bring your thoughts\, advice\, and questions! \nThis event is limited to 15 participants so register early! \n \nDescription \nAre you tired of hearing from those gurus that are “killing it bruh” when it comes to paid social advertising? Want to know what the truth actually is and how to best leverage these tools for your business? \n \nIn 2023\, Maly Marketing managed over $13M in social media ad spend. Join Maly Marketing founder Steve Maly\, as he discusses their biggest findings\, debunks some myths\, and gives some insights on how to responsibly scale your paid social efforts in 2024. \n \nSpeaker Bio: \nSteve Maly\, Founder of Maly Marketing\, speaks at conferences throughout the Midwest on relevant topics such as how businesses can stop lighting their marketing dollars on fire and gain trackable\, predictable results. \nHis main focus day-to-day is strategy and media buying\, along with his role of being the owner and dispenser of paychecks. Steve and his team’s work has resulted in Maly Marketing winning over a dozen American Marketing Association Prism Awards over the past 5 years along with 4 out of the last 7 Nebraska State Tourism Campaign of the Year awards. URL:https://www.amalincoln.org/event/paid-social-media-round-table-with-steve-maly/ LOCATION:Union Bank Place Small Business Hub\, 1248 O Street ##865\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Round Tables ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/02/17061_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240306T110000 DTEND;TZID=America/Chicago:20240306T140000 DTSTAMP:20260425T031434 CREATED:20240226T174913Z LAST-MODIFIED:20240227T162349Z UID:17075-1709722800-1709733600@www.amalincoln.org SUMMARY:AMA Lincoln New Member Orientation DESCRIPTION:Join us at Stories Coffee Co. for an informal get-together with AMA Lincoln members.\n\n\nJoin us for our monthly New Member Orientation event! This month\, we’ll be meeting at Stories Coffee Co\, located in the UBT Building lobby. The event is from 11am-2pm\, but feel free to come and go as you please! \nOur goal is to provide an opportunity for new members to get to know each other better\, learn more about our organization\, and ask any questions you may have. \nPlease register so that we know how many to expect\, and we’ll see you there! \nNote: This event follows local DHM and venue policies. \n  URL:https://www.amalincoln.org/event/ama-lincoln-new-member-orientation/ LOCATION:Stories Coffee Company\, 1248 O Street\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Social Events ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/02/3-6-New-Member-Orientation-1.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240320T163000 DTEND;TZID=America/Chicago:20240320T183000 DTSTAMP:20260425T031434 CREATED:20240103T193648Z LAST-MODIFIED:20240103T193807Z UID:16947-1710952200-1710959400@www.amalincoln.org SUMMARY:Skill School: Agency Mix & Mingle DESCRIPTION:Join us for an exciting networking event to kick off the new school year with connections.\n\n\nCalling all Lincoln marketing minds! Kickstart your semester with connections that last at the Agency Mix & Mingle! \n \nNetworking like a pro: Mingle with the brightest marketing minds in town\, from seasoned agency vets to up-and-coming UNL stars like you! \nAgency hopping in one night: No need to navigate traffic\, just hop from table to table and connect with professionals from diverse agencies across Lincoln. \nFinding your tribe: Meet fellow UNL students who share your passion for marketing. The future of the industry is right here! \nFueling your brain (and stomach): snacks will be provided to keep you energized as you build connections and spark ideas. ☕️ \n \n** This is your chance to:** \n\nLand internships or even your dream job! ✨\nGet expert advice and industry insights.\nExpand your network and build lasting relationships. ♾️\nCelebrate the new semester with fellow marketing enthusiasts!\n\n \nMark your calendars: ️ \nDate: March 20\, 2024 \nTime: 4:30 pm – 6:30 pm \nLocation: The Agency (3rd Floor of the Lincoln Children’s Museum)1420 P St.\, Lincoln\, NE 68508 *Please use the entrance located on the East side of the building. You can then take the stairs or elevator to the 3rd floor. \n \n🌟 Spread the word! Share this with your marketing friends and let’s make this the semester’s hottest event! URL:https://www.amalincoln.org/event/skill-school-agency-mix-mingle-2/ LOCATION:The Agency (3rd Floor of the Lincoln Children’s Museum)\, 1420 P St.\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:AMA SkillSchool ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/01/16947_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240326T080000 DTEND;TZID=America/Chicago:20240326T090000 DTSTAMP:20260425T031434 CREATED:20240108T171201Z LAST-MODIFIED:20240308T182856Z UID:16969-1711440000-1711443600@www.amalincoln.org SUMMARY:AMA Lincoln Coffee Happy Hour at The Mill DESCRIPTION:Join us at The Mill on 11th (inside The Ticket) for an informal get-together with other marketers in our community.\n\n\nLooking to start your day with a hot cup of inspiration? Have some ideas for the upcoming year you’d like to bounce off other marketing mavens? \nJoin us at The Mill on 11th (inside The Ticket) on March 26th from 8 to 9 a.m. for some caffeine and conversation! \n*This event is limited to 15 participants\, so register early! 🙂\nPlease register so we know how many to expect\, and we’ll see you there. \nNote: This event follows local DHM and venue policies. URL:https://www.amalincoln.org/event/ama-lincoln-coffee-happy-hour-at-the-mill/ LOCATION:The Mill on 11th\, 1040 O Street\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Social Events ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/01/16969_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240328T193000 DTEND;TZID=America/Chicago:20240328T230000 DTSTAMP:20260425T031434 CREATED:20240318T160959Z LAST-MODIFIED:20240318T161241Z UID:17113-1711654200-1711666800@www.amalincoln.org SUMMARY:Trivia Night at Backswing Brewing Company DESCRIPTION:Join the AMA team for trivia night at Backswing Brewing Company!\n\n\nJoin the AMA team for Trivia Night at Backswing Brewing Company (500 W South St #8). \n \nDate: Thursday\, March 28 \nTime: 7:30 p.m. \n \nRegister today to let us know you’ll be there! \n \nNote: This event follows local DHM and venue policies. URL:https://www.amalincoln.org/event/trivia-night-at-backswing-brewing-company/ LOCATION:Barrymore’s\, 124 North 13th Street\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Social Events ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/03/17113_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240329T093000 DTEND;TZID=America/Chicago:20240329T120000 DTSTAMP:20260425T031434 CREATED:20240304T173803Z LAST-MODIFIED:20240320T201711Z UID:17096-1711704600-1711713600@www.amalincoln.org SUMMARY:Skill School: ASK AND DELIVER: Discover the Heart of Your Business by Listening to the Voice of Your Customers DESCRIPTION:Description: \nAsk and Deliver – Discover The Heart of Your Business By Listening To The Voice of Your Customers \nKey takeaways will include how to directly ask customers what they want from your business\, listening to what they say\, and then delivering the customer experience they desire and the power to transform a brand and spark exponential growth. \n  \nSpeaker Bio: \nAs founder and CEO of OBI Creative\, Mary Ann O’Brien has been entrusted by some of the most successful brands in the world to steer their strategic direction\, evolve their brand positioning\, and guide their marketing and communication efforts. \nShe has led national and global strategic initiatives for Intel\, Microsoft\, Sony\, Lenovo\, Gateway\, and ViewSonic. She authored the O’Brien Voice of the CustomerTM and Voice of the EmployeeTM studies\, which have repeatedly been the foundation for incredible business success stories. \nO’Brien serves on community boards and champions women\, diversity\, and ethical growth. She considers winning an Integrity Award from the Better Business Bureau as one of the defining moments of her career. \nMary Ann is a devoted wife\, mother\, entrepreneur\, and published author of the Forbes’ book\, “Ask and Deliver: Discover the Heart of Your Business by Listening to the Voice of Your Customers.” URL:https://www.amalincoln.org/event/skill-school-ask-and-deliver-discover-mary-ann-obrien/ LOCATION:The Agency (3rd Floor of the Lincoln Children’s Museum)\, 1420 P St.\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:AMA SkillSchool ATTACH;FMTTYPE=image/jpeg:https://www.amalincoln.org/wp-content/uploads/2024/03/SkillSchool-March-2024.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240411T114500 DTEND;TZID=America/Chicago:20240411T130000 DTSTAMP:20260425T031434 CREATED:20240327T213203Z LAST-MODIFIED:20240327T213618Z UID:17125-1712835900-1712840400@www.amalincoln.org SUMMARY:Signature Speaker: The Keys to Driving Web Traffic with Multiscreen TV DESCRIPTION:David Shellhorse from Spectrum Reach discusses how to make your multiscreen campaigns more effective.\n\n\nSignature Speaker: The Keys to Driving Web Traffic with Multiscreen TV \n \nDESCRIPTION: \nLearn how to make your multiscreen campaigns more effective.  Spectrum Reach will share insights from our deterministic multiscreen attribution study that came from our analysis of 260+ campaigns\, 156 accounts\, and 14 industries. These collective insights and research revealed several key recommendations for brands and marketers looking to get the most from their multiscreen attribution campaigns.  These are learnings you can implement now to make your campaigns work harder for you lower in the consumer funnel. \n \nKEY LEARNING OBJECTIVES: \n\nLearn insights on how to optimize your multiscreen campaigns.\nUncover networks that drive consumers to take action.\nThe importance on how to optimize creative to drive response. URL:https://www.amalincoln.org/event/signature-speaker-the-keys-to-driving-web-traffic-with-multiscreen-tv/ LOCATION:Talon Room\, 230 North 12th Street #Ste. 1\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Signature Speaker Series ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/03/17125_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240416T080000 DTEND;TZID=America/Chicago:20240416T090000 DTSTAMP:20260425T031434 CREATED:20240318T154336Z LAST-MODIFIED:20240409T194529Z UID:17104-1713254400-1713258000@www.amalincoln.org SUMMARY:Artificial Intelligence (AI) Part 2 | Roundtable with Becky Daniel DESCRIPTION:Join us for a casual\, freeform discussion focusing on your thoughts\, ideas\, best practices and plans related to Artificial Intelligence (AI)\n\n\nNote: This is a casual discussion so bring your thoughts\, advice and questions! \nThis event is limited to 15 participants so register early! \n  \nDescription: \nSix months ago we had our first AI Round Table\, and left with homework of experimenting with more AI tools. So… how’d everyone do? What AI tools are people loving? Which ones are overrated? Which ones do you wish you had budget for? \nJoin other marketers as we talk about the AI tools disrupting our work and the ones making our lives easier. \n  \nWhen: Tuesday\, April 16 8:00am-9:00am \nWhere: Union Bank Place\, Small Business Hub \n  \nBio: \nBecky Daniel specializes in taming complex issues. She has 15 years of marketing experience\, a Communication major from Union College (Lincoln\, NE)\, a masters in Integrated Media Communications from the University of Nebraska-Lincoln\, and she is the author of the light-hearted and incredibly helpful book “A Checklist for Mortals: Preparing for Death’s Arrival.” \nBecky works as a marketing automation specialist and serves on the AI Innovation Committee at Nelnet. Her passions include her family\, privacy/compliance laws (for real!)\, SEO\, analytics\, automation\, and preparing for death by living a life worth living. Oh\, and she’s a sucker for a good story. URL:https://www.amalincoln.org/event/artificial-intelligence-ai-part-2-roundtable-with-becky-daniel/ LOCATION:Union Bank Place Small Business Hub\, 1248 O Street ##865\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:Round Tables ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/03/17104_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240419T093000 DTEND;TZID=America/Chicago:20240419T120000 DTSTAMP:20260425T031434 CREATED:20240318T155738Z LAST-MODIFIED:20240318T195048Z UID:17109-1713519000-1713528000@www.amalincoln.org SUMMARY:Skill School: Crafting Social Content That Mirrors Your Audience DESCRIPTION:Learn how to ensure your social platforms reflect the varied experiences of your audiences.\n\n\nDescription:\n\nJoin us for an engaging and hands-on event that delves into content that authentically showcases audience experiences.\nSocial media is a window into your organization\, what it values\, and who it serves. And it has the power to make people feel welcomed or unwelcomed by your organization. Learn how to ensure your social platforms reflect the varied experiences of your audiences.\n\n\nKey Takeaways:\n\n\n\nElevating and celebrating differences on social\nHow to make your audience feel seen\nKnow when NOT to post\n\n  \nWhen: April 19th at 9:30am-12pm\nWhere:The Agency (3rd Floor of the Lincoln Children’s Museum)1420 P St.\, Lincoln\, NE 68508 *Please use the entrance located on the East side of the building. You can then take the stairs or elevator to the 3rd floor. \nSpeaker Bio: \nKatie Black has nearly a decade of experience in higher education with a background in graphic design\, social media strategy\, and content development. She has created work for companies like Panda Express\, the BBB\, and Smithsonian Institutes. She currently works at the University of Nebraska-Lincoln managing platforms totaling over half a million followers. URL:https://www.amalincoln.org/event/skill-school-crafting-social-content-that-mirrors-your-audience/ LOCATION:The Agency (3rd Floor of the Lincoln Children’s Museum)\, 1420 P St.\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US CATEGORIES:AMA SkillSchool ATTACH;FMTTYPE=image/png:https://www.amalincoln.org/wp-content/uploads/2024/03/17109_image.png END:VEVENT END:VCALENDAR