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DTSTART;TZID=America/Chicago:20260819T090000
DTEND;TZID=America/Chicago:20260819T100000
DTSTAMP:20260724T211116Z
CREATED:20260718T133455Z
LAST-MODIFIED:20260724T211116Z
UID:18744-1787130000-1787133600@www.amalincoln.org
SUMMARY:Round Table: How to Maximize a Small (or Nonexistent!) Social Media Budget
DESCRIPTION:Social media is constantly changing. Learn how to maximize your time and budget\, whether you market one brand or many.\n\n\nHow to Maximize a Small (or Nonexistent!) Social Media Budget \nSocial media is constantly changing\, and making the most of your time and budget has never been more important. Whether you’re a business owner handling your own marketing or a marketer managing multiple brands or campaigns\, this round table is all about getting more from what you have. \nLet’s discuss what’s working right now\, what isn’t worth the effort anymore\, and practical ways to stretch your social media budget. From choosing the right platforms and creating content more efficiently to repurposing content\, prioritizing paid vs. organic efforts\, and measuring what matters\, you’ll leave with ideas you can put into practice right away. \nKey Takeaways: \n\nYou can do a lot of social media with no dollars.\nPerfection is NOT the goal.\nReduce\, reuse\, and collaborate. \n\nSpeaker Bio: \nBri Prai is the Digital Marketing Coordinator at UBT\, planning and executing all social media for the bank. She’s specialized in social media for over 10 years and has worked at companies of many sizes and budgets. Additionally\, Bri has served on the board of the American Marketing Association Lincoln chapter since 2017. Between her experience in social media and the nonprofit world\, Bri knows a thing or two about stretching a shoestring budget and even working with no budget. \n \nParking & Venue Information: \nMetered parking is available on the street or Rampark Garage is the closest available garage\, 1225 P St. (Entrance is off of N. 12th St.) \nThe Small Business Conference Room entrance is beside the security desk at the southwest end of the building on the first floor.
URL:https://www.amalincoln.org/event/round-table-how-to-maximize-a-small-or-nonexistent-social-media-budget/
LOCATION:Union Bank Place Small Business Small Business Conference Room\, 1248 O Street ##865\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US
CATEGORIES:Round Tables
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DTSTART;TZID=America/Chicago:20260820T120000
DTEND;TZID=America/Chicago:20260820T130000
DTSTAMP:20260805T024825Z
CREATED:20260805T024825Z
LAST-MODIFIED:20260805T024825Z
UID:18794-1787227200-1787230800@www.amalincoln.org
SUMMARY:Webinar: Pick Your Customers with Account-Based Marketing
DESCRIPTION:Iowa AMA invites us to attend a webinar where Steve Robinson teaches a simple\, repeatable ABM strategy.\n\n\nThis is a virtual event. \nWhat if you focused your marketing efforts on only the accounts that are most likely to close and make you the most money? What if sales and marketing were truly aligned and going after the same revenue? \nThese are the promises of account-based marketing (ABM)\, though if you’ve ever researched ABM for your company\, you’ve probably found it a maze of tools and terminology with very little explanation of how to succeed. \nIn this session\, Steve Robinson explains account-based marketing as a practice you can run with the software you already have\, and with a simple\, repeatable methodology. \nHe’ll share the structure he’s used with repeated success across a variety of industries and the keys to a successful program. \nWhether you’re B2B or B2B2C\, this program will finally give you clarity on what ABM is\, if it’s applicable to your organization\, and how to implement it. \n \nAgenda\n12:00 – 12:03 – Welcome\, quick announcements and speaker introduction \n12:04-1:00 – Speaker presentation & Q&A \n \nSpeaker Bio: \nSteve Robinson is the founder and CEO of Path3\, a B2B advertising platform that centralizes and simplifies B2B social and digital advertising. He consults and runs workshops on B2B marketing and advertising\, including account-based marketing and lead generation. Additionally\, Steve founded the B2B Marketing Breakfast\, a roundtable-style meetup in 4 cities and counting. Steve lives in Milwaukee\, WI\, with his wife and three children.
URL:https://www.amalincoln.org/event/webinar-pick-your-customers-with-account-based-marketing/
LOCATION:Online Event
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260827T090000
DTEND;TZID=America/Chicago:20260827T100000
DTSTAMP:20260730T221027Z
CREATED:20260730T221027Z
LAST-MODIFIED:20260730T221027Z
UID:18777-1787821200-1787824800@www.amalincoln.org
SUMMARY:AMA Lincoln Coffee Happy Hour New Day
DESCRIPTION:Join us at New Day for an informal get-together with other marketers in our community.\n\n\nLooking to start your day with a hot cup of inspiration? Looking to connect with local marketers? \nJoin us at New Day on August 27 from 9 to 10 a.m. for some caffeine and conversation! \nNote: To be respectful of our local coffee shops\, Coffee Happy Hours are capped at 15 attendees. Please register so that we know how many to expect\, and we’ll see you there. \n \nParking Info: \nFree parking is available in the adjacent lots around the building.
URL:https://www.amalincoln.org/event/ama-lincoln-coffee-happy-hour-new-day/
LOCATION:NEW DAY Coffee + Smoothies\, 4131 Pioneer Woods Drive ##108\, Lincoln\, NE 68506\, Lincoln\, NE\, 68506\, US
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260909T090000
DTEND;TZID=America/Chicago:20260909T100000
DTSTAMP:20260803T184123Z
CREATED:20260730T223227Z
LAST-MODIFIED:20260803T184123Z
UID:18784-1788944400-1788948000@www.amalincoln.org
SUMMARY:Round Table: “C” is for Cookie and Campaign
DESCRIPTION:Learn to craft messages that stick\, unify your website\, email & social media\, and turn one story into months of content.\n\n\n“C” is for Cookie and Campaign \nJoin this round table to learn how to craft a message that sticks\, connect your website\, email and social media into one smart cookie of a campaign and stretch every story into weeks (or even months) of meaningful content. You’ll leave with practical tools to keep your message working long after you hit publish—and without leaving any content crumbs behind. \nSpeaker Bio: \nSaying Kelley is a nonprofit marketing guru is an understatement. She makes a habit of mixing her marketing expertise with her passion for helping great causes. After nearly 12 years as an agency creative director\, Kelley founded Pen & Pug – a new business offering marketing strategy\, creative writing\, and nonprofit fundraising services. When she’s not busy putting her pen to work\, Kelley enjoys spending time with her family\, teaching at UNL CoJMC\, managing her pug Chubs’s influencer career AND\, spearheading Purpose Palooza! – an event that intentionally brings local nonprofits and local marketers together for good. \n  \nParking & Venue Information: \nFree parking available in a nearby parking lot.
URL:https://www.amalincoln.org/event/round-table-c-is-for-cookie-and-campaign/
LOCATION:Of the Earth Florals\, 8320 Glynoaks Drive #Ste 120\, Lincoln\, NE 68516\, Lincoln\, NE\, 68516\, US
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BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260924T090000
DTEND;TZID=America/Chicago:20260924T100000
DTSTAMP:20260730T222013Z
CREATED:20260730T222013Z
LAST-MODIFIED:20260730T222013Z
UID:18780-1790240400-1790244000@www.amalincoln.org
SUMMARY:AMA Lincoln Coffee Happy Hour Innovation Campus Mill
DESCRIPTION:Join us at the Mill on Innovation Campus for an informal get-together with other marketers in our community.\n\n\nLooking to start your day with a hot cup of inspiration? Looking to connect with local marketers? \nJoin us at the Mill on Innovation Campus on September 24 from 9 to 10 a.m. for some caffeine and conversation! \nNote: To be respectful of our local coffee shops\, Coffee Happy Hours are capped at 15 attendees. Please register so that we know how many to expect\, and we’ll see you there. \n \nParking Info: \nMetered on-street spaces along campus roadways or in the nearby paved visitor lot just north of Transformation Drive.
URL:https://www.amalincoln.org/event/ama-lincoln-coffee-happy-hour-innovation-campus-mill/
LOCATION:The Mill Coffee & Bistro\, 2021 Transformation Drive ##1350\, Lincoln\, NE 68508\, Lincoln\, NE\, 68508\, US
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