Prism Awards Ceremony

Lincoln Children's Zoo

 

If 2020 showed us anything, it is that Lincoln marketers are strong and innovative. We always rise to the occasion, finding solutions through action. We want to celebrate the awesome things you did in 2020! After all, those sweatpants really put in some work.

 

Join us for our Prism Awards Ceremony this year, whether it’s from the comfort of your sweatpants and sofa or spending the evening in our outdoor tent.

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Past Events

March 2021

Social Media Round Table: Building Social Media Target Audiences

March 18 @ 12:00 pm - 1:00 pm

This session will get you started with a good foundation on building social media target audiences.This is a virtual event.Knowing your audience is one of the most important components of a strong marketing communications plan. On social media, it’s a requirement. In this roundtable, we’ll discuss techniques to building strong social media target audiences including topic such as:Interest audiences vs Custom audiencesHow to use first-party dataPixels, what are they and how they’re changingThe importance of testing and optimizingAs always, we…

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Round Table with Nia Nielsen: Marketing Talks | You ask. We answer.

March 25 @ 4:00 pm - 5:00 pm

In this session, we’ll take on a big marketing problem, and as a group, brainstorm and try to find a solution.This is a virtual event.What’s on your mind? What marketing challenge are you facing? Once a quarter we’ll take on a big marketing problem, and as a group, brainstorm and try to find a solution.To submit questions or topics of interest email Nia Nielsen at nia.nielsen@gmail.com.Present the question or come to the table to provide advice or direction. Either way,…

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April 2021

Nonprofit Roundtable on Storytelling with Alec McChesney

April 9 @ 10:00 am - 11:00 am

This new roundtable with Alex McChesney will focus on a storytelling Q&A session.This is a virtual event.About the EventHow do I discover my nonprofit’s story?What are the easiest and most effective ways to start using storytelling in my marketing?Why is telling my story so important?How do we create a story that our audience will care about?These are just some of the questions we have heard nonprofits ask about using storytelling in their marketing plan.Guide the conversation in this interactive Q&A…

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Signature Speaker Series: *Virtual Revolution* with Luke Goetting

April 14 @ 11:45 am - 1:00 pm

During this session, Luke Goetting will talk about "How To Maximize Your Impact in 2021 Online Events & Meetings."This is a virtual event.About the EventPresentation expert Luke Goetting will share virtual strategies for: ❖ PLANNED PRESENCE Be strategic about how your speakers appear on-camera! Break from the "hunched over laptop" norms and evaluate how standing, gesturing and eye-contact can help your speakers establish stronger connections with virtual attendees. ❖ DYNAMIC CONTENT Maximize alignment between what your speakers have to say…

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Social Media Round Table: Google Analytics for Social Media

April 15 @ 12:00 pm - 1:00 pm

This session will get you started with a foundational understanding of how your audience interacts with your website using Google Analytics.This is a virtual event.It’s time to get beyond engagement and link clicks within social media and start looking at the broader picture. Demonstrating the business value of social media starts with engaging the audience in-platform but it shouldn’t end there. Nearly everything on social media marketing either comes from a website or leads back to a website - it’s…

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May 2021

Trivia Night with AMA Lincoln

May 6 @ 5:00 pm - 7:00 pm

Join AMA Lincoln for a fun night of trivia!Ready to test your knowledge in a friendly competition with other marketers? Join us Thursday, May 6, for a virtual trivia happy hour led by JRock Trivia. We’ll put you through your pop culture paces with questions on movies, music, and more, with a prize for the champ.Register for this free event and keep your eyes peeled for event details. This event is sponsored by our friends at Union Bank & Trust.This…

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Signature Speaker Series: Advancing DE&I with Tamara Cypress

May 13 @ 11:45 am - 1:00 pm

During this session, Tamara Cypress will talk about "The Role Marketers Play in Advancing Diversity, Equity & Inclusion."This is a virtual event.Please keep an eye out for a pre-event survey!Who owns the diversity and inclusion strategy at your organization? If you didn’t include yourself, you may want to think again! We all can play a role in building a welcoming and inclusive workplace for better recruitment, retention, and customer relations. Join this interactive conversation to level up your DE&I branding…

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Social Media Round Table: Troubleshooting Q&A with Casey Mills

May 20 @ 12:00 pm - 1:00 pm

Join Casey Mills in his monthly social media roundtable and get all your burning social media questions answered.This is a virtual event.Join Casey Mills in his monthly social media roundtable and get all your burning social media questions answered. Best ways to target the right audiences? How to develop a measurable social media strategy? Most impactful platforms to be on? The list goes on.Submit your questions or challenges to Casey ahead of the event by emailing him at caseym@swansonrussell.com.As a…

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May SkillSchool: A Crash Course in Leveraging Podcasts

May 21 @ 8:30 am - 10:00 am
UNL CoJMC – Anderson Hall (Room 15 or Zoom), 200 Centennial Mall N (Room 15 or Zoom), Lincoln, NE 68508
Lincoln, NE 68508 US
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This SkillSchool focuses on leveraging podcasts to serve others and get what you want out of life.This is a hybrid event: You can attend in-person or via Zoom.Have you ever thought to yourself... “we should do a podcast!” You’re definitely not alone. Millions of people just like you have built revenue generating podcasts as standalone lifestyle businesses and client acquisition channels for their existing business. In this session, Landon will unpack what it takes to build a successful podcast and…

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June 2021

Signature Speaker Series: Gimme Shelter. Gimme Crazy.

June 10 @ 11:55 am - 1:00 pm

Join us and our signature speaker Brent Schott, President of Swanson Russell, to learn about IdeaCulture.This is a virtual event.Gimme Shelter. Gimme Crazy.As an ad agency, Swanson Russell's business revolves around ideas. With examples and stories, Brent explains how the agency has created what he calls IdeaCulture. Key Takeaways include:What it takes to build a culture of trust.How this opens the door for crazy.Why a little courage is good for every aspect of your business, including marketing.He will touch on…

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