Marketing Specialist II - Nelnet (posted 6/7)

Purpose: To assist in the planning and execution of marketing programs and projects by managing the day-to-day development of work and ensuring marketing programs are completed on time, on budget, and in line with set goals.
Essential Functions:
 Responsible for the day-to-day execution of effective marketing projects and campaigns
 Prepare creative briefs and lead kick offs for assigned marketing campaigns, lead generation activities, retention initiatives, and conferences and events
 Prepare project briefs and project plans to assist in the development of marketing initiatives
 Schedule and attend team and/or stakeholder meetings as determined appropriate by the marketing manager or other leaders
 Prepare and distribute meeting agendas and notes; track meeting takeaways
 Responsible for keeping marketing calendars up-to-date
 Establish project timelines and work with Traffic to ensure key milestones are met and projects are delivered on time
 Work with the marketing team and/or external vendors to prepare project estimates
 Review all work from the creative team prior to stakeholder approval for strategic direction, grammatical, technical and visual accuracy, and overall brand consistency
 Planning and coordination of conference and event deliverables
 Primary point of contact with production and other external vendors for estimating and production of work orders
 Evaluate results of campaign, project, and/or marketing communications plan along with the marketing manager
 Compile information, secondary research, and/or other assigned projects and campaigns
Required Experience: 4-year degree in marketing, advertising, or related field; 2-4 years in marketing position.

Skills: Strategic, detail-oriented, strong written and oral communication skills, good at building team and stakeholder relationships, organized, good at multi-tasking, adaptable, quick to learn and work independently

Working Conditions: Normal office environment. Some travel may be required.

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